Jo was brought up on her parents’ livery yard and has ridden since she was a small child. From her first pony, Jingles, a little Shetland, to her BSJA jumping pony, Kelly, aka Beechwood – whom she describes as her “pony of a lifetime” – horses have played a huge part in Jo’s life. She fell in love with showjumping and, as a Young Rider, competed for England and Great Britain. She was even based for a while at international showjumper Lionel Dunning’s yard in Leicestershire.
Today, being the mother of two sons means that Jo doesn’t have as much time for competition, although she takes a keen interest in her young nephew, who is following in her showjumping footsteps. “I am thrilled with my new role and really looking forward to getting out to meet everyone,” she said. “Dengie is a name that everyone knows and trusts, so it is going to be a pleasure to be promoting its great range of fibre feeds.”