100% Natural Ingredients
Feed plays a huge role in the lives of our horses and pets. Increasingly, owners are concerned about where ingredients come from and how healthy the feed really is for their animals. Poor quality feed can affect performance, health and wellbeing. The Mintel survey of UK Pet Food in 2015 identified that a third of cat and dog owners are concerned about perceived healthiness of pet food and 66% of pet owners say they treat their pet with as much care as they would a child.
With this in mind, we have launched our 100% Natural Logo to help communicate the provenance of the raw materials we use and the control we have over how they are handled and processed.
The Dengie 100% Natural Logo demonstrates our natural credentials and guarantees that every ingredient is supplied by nature with minimal processing to retain as much natural goodness as possible. At Dengie we grow as many of our ingredients as possible ourselves and source as locally as we can to keep our “feed miles” down and support UK farmers. The 5,000 acres of alfalfa we grow are within a twenty mile radius of our production site. Concerned about our impact on the environment, in the last few years we have changed from using soya oil grown in Brazil to rapeseed oil grown in the UK. In addition to low feed miles this also supports British farmers.
At Dengie we are devoted to creating the best and healthiest horse feeds and are very proud to say that we can trace the fibre ingredients in every bag we make back to the field they were grown in to create natural and safe feeds you can trust. So keep your eye out for the 100% Natural Logo and be safe in the knowledge that you are doing the best for your horse’s health and wellbeing.